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Implementing Pragmatic

Maximize the value of your training investment

Product professionals who attend Pragmatic Institute classes come away energized but sometimes confused about where to begin.

Get help implementing the market-driven approach of the Pragmatic Framework with experts who have been there.

Implementing Pragmatic


How do you get started?

  • Gap Analysis. Begin with a gap analysis to profile each of the 37 activities on the Pragmatic framework. Determine each activity’s importance and assess its current state.

  • Roles and responsibilities. Clarity in ownership is a big issue for all teams. Expand the concept of ownership to a full RACI: Responsible, Approves, Consulted, and Informed.

  • Design your process. Use the Quartz Open Framework to design (or redesign) your process from idea to product to market using the Pragmatic tools as a starting point.

  • Create your playbook. Build a playbook of the necessary templates and models for each activity and deliverable. The playbook provides consistency across all products.

A guidebook to implementing Pragmatic methods


Steve Johnson
Grant Hunter


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