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Business Planning Intensive

Get strategic with the business plan for your product.

Are your recent products failing to meet your business goals?

You're not alone. Clayton Christensen estimated that 95% of new products fail.

Sound familiar?

Our first product was a big hit in the market. Our second product didn’t get the same traction, and we don’t know how to improve the situation. We can’t continue running the business this way.

We have a poor understanding of the market landscape

My product is having a mid-life crisis. I need help to figure out what to do.

There's a lack of experimentation and validation early in the process

We don't seem to be planning the right products and services.

Unfortunately, our team has poor business and strategy skills

Get strategic with the business plan for your product.
Business Planning Intensive

The Business Planning Intensive was designed to help you create a successful business plan for your product.

What your team will get out of this program:

  • A strong foundation of the current situation in the market and with your product

  • A clear and coherent product strategy to guide your business plan

  • A focused set of strategic initiatives ready to test and validate

  • The core of your external and internal business case

  • The capabilities to better manage the lifecycle of your products

  • Product success on purpose

For Heads of product, portfolio managers, product managers, product marketing managers


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Business Planning Intensive


Applied Learning

Applied Learning

L-E-A-P: LEARN and discuss the current situation, EXTEND with a tool or method, APPLY to your product or market, and ensure adoption with a PEER REVIEW.

Quartz Open Framework

Quartz Open Framework

A planning process centered around continuous learning to guide from idea to market.


Grant Hunter
Grant Hunter
Pamela Schure
Pamela Schure
Rick Morse
Rick Morse

Free Resources

9 Steps to an Effective Product Strategy

Learn the most important steps to stay relevant to your market and add value to your organization.

Many organizations complain they lack a product strategy.

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