Principles of Product Strategy

Help your team become the general managers of their products with this 8-lesson applied professional development program.

Principles of Product Strategy combines training developed by Product Growth Leader's founders Steve Johnson and Grant Hunter, with applied coaching sessions that help your team apply the lessons to their products, markets, and organization.
 

Turn Your Team into Business Leaders

Principles of Product Strategy guides product managers to become the business managers of their products, with emphasis on strategic planning and product financials.

Research shows a huge gap of 59% between how product leaders view the importance of business and strategy skills and their team's competency.

Principles of Product Strategy was developed to close that gap.

The Strategy Training Program

The Principles of Product Strategy develop the business and strategy skills of product managers to help them maximize the value created for your company and the market across each stage of their product's lifecycle.

Learn more in this introduction by course leader, Grant Hunter.

Certification | Quartz Open Framework Certification

Product Growth Leaders proudly supports The Quartz Open Framework, an open-source product management framework. Certification from the Quartz Open Framework is included with Fundamentals.