We have taught thousands of product managers and product marketing managers. This presentation includes what they think executives should know about achieving product success. It's not better technology or better branding; it's not better relationships. Learn what matters most... * Focus on markets and their problems * Standardize processes from idea to market and beyond * Clarify team roles so product management and other teams know how they best contribute to product success. Product Growth Leaders works with product teams to master the strategies and fundamentals of defining, building, and launching new products. These three secrets are ones that your product teams want you to understand and support. Five videos; about 20 minutes.
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