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Fundamentals of Managing Products


Up-skill your team with this multi-lesson applied learning program.

Get a strong foundation for the mechanics of product planning with a focus on the market and its problems.

Product Management is in Chaos

Only 21% of organizations clearly defined product management.

Most product teams are missing the basics: 

  • Common language

  • Common set of tools and templates

  • Simple process 


One secret to product success is standardizing the process and language for product management.​


Fundamentals of Managing Products helps you address this gap by defining your product management playbook—from idea to market.

Remove the Chaos. Standardize Your Processes.

Get a strong foundation for the mechanics with a focus on the market and its problems.

  • Fundamentals is available live or on-demand.

  • All coaching sessions are facilitated by a live coach.

Agenda Topics


Steve Johnson

Steve Johnson is an author, speaker, and product coach using modern methods to move products from idea to market. His approach is based on the belief that minimal process and simple templates result in a nimble product team.

Steve has been a long-time advocate for product management, serving as an executive and advisor to many technical product organizations and industry associations.

In 2020, Steve was awarded one of the first ten 51331 coins for contributing to the best practices of product management.


Take the Product Team Assessment

Identify if your team is systemized, or winging it. 

Quartz Open Framework Certification

Quartz Open Framework for product professionals

Product Growth Leaders is a founding member of The Quartz Open Framework initiative, an open-source product framework. Certification from the Quartz Open Framework is included with this course.

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