Announcement text
LEARNING
Quartz Fundamentals
Provide your team with a solid foundation in critical aspects of product management
Half of my team has never been trained, and the rest trained themselves. We need to align on process, roles, terminology, and playbook.
Chaos in product management is a pervasive issue. Lack of structure and training leads to inconsistent processes, misalignment across teams, and products that fail to meet market demands.
VIDEO
Introduction for Fundamentals
Learn the scope of the Fundamentals of Managing Products learning program with this introductory video.
Most product teams are missing the basics:
Common language
Common set of tools and templates
Simple process
In this video, learn how to address this gap by defining your product management playbook—from idea to market.
Ensure a strong foundation for product management at every step, from idea to market.
Provide your team with a solid foundation in critical aspects of product management
The Quartz Fundamentals program is designed to bring order to the chaos by providing your product team with a solid foundation in the business and planning aspects of product management. Based on the Quartz Open Framework, this program offers a common language and a ready-to-use, adaptable process and playbook that aligns your entire organization.
Through this training, your team will develop new capabilities and learn new methods that can be immediately applied to your products, ensuring consistent and effective product management from idea to market.
This is more than a certification class where you take a short exam and get a certificate. Instead, it was designed to apply your new skills to your company, markets, and products.
For product teams, including product managers, product owners, and product marketing managers. Also great for product ops teams.
What our clients are saying
Based on the recommendation of a seasoned product leader, we engaged with Product Growth Leaders for their Fundamentals of Managing Products program. The combination of their expertise in product management and their application-focused and coaching-led approach had a significant impact, not only improving the confidence and capabilities of our team, but helping us create a product management playbook that has improved our work product and increased the value our products are delivering.
Nathan Shepard
VP of Product and Quality Assurance
IT Services and Consulting
What you get
Coaches
Steve Johnson
Grant Hunter
Pamela Schure
David Daniels
Yes
Topics
Chaos in Managing Products
Recognize the hidden causes of product chaos and learn practical ways to restore clarity, improve decision-making, and create a more predictable, aligned product environment.
Becoming Market Savvy
Learn to uncover real customer problems, interpret signals, and turn market insights into confident product decisions that improve focus, reduce noise, and guide smarter investments.
Defining the Product
Define your product with a crisp, shared understanding of its purpose, audience, and value so your organization aligns around a clear, consistent strategic direction.
Describing Problems with Stories
Describe customer problems using simple narrative tools that improve empathy, communication, and prioritization‚ ensuring you build solutions that truly matter to buyers and users.
Focusing The Release for Impact
Shape releases around meaningful outcomes rather than features, ensuring every cycle delivers customer value, business results, and a clear story your teams can rally around.
Empowering Your Teams
Create an environment where product, engineering, and go-to-market teams collaborate smoothly by establishing clarity, expectations, and shared ownership across the product lifecycle.
The Path to Success
Turn strategy into execution by clarifying goals, aligning teams, and mapping the steps required to deliver outcomes that move your product and organization forward.
Quartz Open Product Professional certification
Complete the full Quartz certification path by demonstrating mastery of modern product practices, strategic thinking, and practical application across the product lifecycle.
Optional: Capstone project
Apply what you've learned by presenting a complete product playbook, demonstrating clarity, confidence, and practical mastery of the tools and methods.
Free Resources
Free Learning Program
Executive Overview: The Three Secrets
As an executive or product professional, you should know these three secrets to achieve product success.
Learn what our customers think executives should know about achieving product success. BONUS: With the Three Secrets video series, you receive a bonus free coaching call with Steve Johnson, the CEO and co-Founder of Product Growth Leaders.
