Articles

Why Product managers must master the art of crafting detailed, context-rich prompts.

Just as sales sifts through leads, product managers must prioritize requests that are vital, valuable, and viable.

Which of your number one ideas is the number oneiest? Too many companies suffer from a “yes” culture, where product managers and others are

Since reaching millions of users in record time, ChatGPT has become a transformative tool, with a unique place in product management workflows. New advancements in ChatGPT and other AI technologies are further reshaping how product managers can work smarter, offloading routine tasks and focusing on strategic decision-making. As ChatGPT and similar tools evolve, understanding their capabilities and limitations will set product managers apart, helping them lead with AI.

As companies lean into automation and machine learning, many knowledge workers—product managers especially—wonder if they’ll still have a role in a few years.

Learn how people transition into product management, the career paths within the field, and what it’s like to become a people manager.

Sales engineering plays a critical role on the sales team, particularly with complex products sold by a direct sales team.

Product management has existed for decades, yet many people today think of it as a new job.

Before you spend cycles defining that new product or feature, first make sure you can answer, “So what?”

Merging the features of two products involves careful planning of customer requirements, technical directions, and stakeholder management.

Image by maslme from Pixabay After many years in product management, marketing, and competitive sales roles, I know how few businesses...

Learn how agile created role chaos, how Quartz clarifies the product management triad, and how to reclaim product management.

The best salespeople don’t sell; they advise. Discover how product managers and consultants can adopt this approach to drive success....

Discover the key signs that it's time to bring product management and product marketing teams to grow your business.

Learn why turning product managers into product owners was a disaster and how to fix it.

Processes are like software. They are defined, deployed, and revised. And they need to be measured—what’s working and what’s not?

I don’t need AI to create—I’ll do that; I need AI to take out the garbage.

We have embedded the Quartz Open Framework into most of our offerings and were delighted to work with the Quartz team to refine a new...

It’s time to present your business plan or product strategy to your leadership. You’ve prepared too many slides, and you’ve started to realize all the slides have too many words. Besides, you know they're gonna jump ahead to see the financials and ignore pretty much everything else. Image by Ronald Carreño from Pixabay How do you get and keep their attention? Tell a story. I start almost every presentation with a story that illustrates the point I want to make. Those who have had a training...

Approach training of customer-facing teams with just-in-time information . Source: AdobeStock Instructional designers will tell you that...