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Articles


Use an Extended Kanban Board for Product Planning
Do you need a quick way to check and share project status? Use an extended Kanban board for planning and status. Move items from one work...

Steve Johnson
4 min read


ASPIRE to your capabilities
The likelihood of product success dramatically increases when you leverage existing competencies.

Steve Johnson
6 min read


Organizing a Product Portfolio
A portfolio or suite of products must be managed like a product with a target persona, positioning, and pricing. Microsoft boils its...

Steve Johnson
3 min read


Do We Need Product Management?
A product playbook ensures you build the product right and build the right product. Product managers are in charge of whipping up all the...

Steve Johnson
4 min read


What Isn’t Product Management
In a well-run organization, each role has a single orientation; they either support individual customers or they support the market. In...

Steve Johnson
3 min read


Design is a Skill (that I don’t have)
As a product manager, I really appreciate design. I know I’m not good at it myself, but I notice poor design literally everywhere. You’ve...

Steve Johnson
3 min read


Quality Doesn’t Matter (until it does)
When you dictate the scope, resources, and date, your team has no choice but to deliver sub-par quality. Have you heard the metaphor of...

Steve Johnson
3 min read


Customer Discovery: the product leader's secret weapon
Perhaps the product leader's most important responsibility is customer discovery.

Steve Johnson
3 min read


Do Product Managers Need To Be Technical?
Many job postings for product managers require computer science degrees. But is that really necessary? How technical do product managers...

Steve Johnson
3 min read


Standardize your team with ProductOps
ProductOps is a specialized role that normalizes the product function across all products and services.

Steve Johnson
3 min read


The Ultimate Guide to Product Strategy
To have a good product strategy, identify and prioritize the product initiatives that result in company and product success.

Grant Hunter
13 min read


Product Management Adoption in Organizations
3 key lifecycle stages in adopting product management: pre-product management, introducing product management, & scaling product management.

Grant Hunter
4 min read


Create a professional development plan for your product managers
You have a roadmap for your products. Do you have a roadmap to develop the skills for your team?

Steve Johnson
6 min read


Great Product Management Teams Practice Collaboration
Product managers and developers don't practice collaboration. Instead, they toss documents back and forth, trying to anticipate...

Grant Hunter
4 min read


Product Roadmap: Should you build one at all?
Product roadmaps are key deliverables looking beyond what you’re doing now and where you'll be a year or more from today.

Steve Johnson
11 min read


Mergers and acquisitions: challenge or opportunity for product?
Mergers and acquisitions are complex business transactions that bring about significant changes in almost every department.

Steve Johnson
5 min read


Product managers: Ethics and AI
Product managers and Ethics in AI: Please learn and apply the Three Laws of Robotics.

Steve Johnson
5 min read


The Secrets to Product Success
What is the secret to product success? Over the last few decades, the industry has learned what works and what doesn’t. In general, we’ve...

Steve Johnson
9 min read


Product Management and Digital Transformations
Transformations often fail because they focus on the adoption of a specific method within a single department.

Steve Johnson
4 min read


Product Management Monday
How to make time for the strategic role of product management.

Steve Johnson
4 min read
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