Strategic Investment in Product Management: The Time is Now
It is time for the product management industry to step up and make the business case for the strategic investment in product management....
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Articles
Steve Johnson
3 min read
What is Product Ops?
Product Ops is a standardizing function that improves the function of product management across the organization. Product managers help...
Steve Johnson
7 min read
Product Management Tools: Market-Risk Profile
The Market-Product Risk Profiles tool helps to align strategy with risk
Steve Johnson
2 min read
Why product managers need their own (private) CRM system
Good product managers interact with customers constantly. But how do you know which customers to contact? Build your own list.
Grant Hunter
4 min read
Product Management Community: Peer Networks Develop Strong Product Teams
Creating peer networks in your product management community can play a significant role in up-skilling product managers by providing...
Grant Hunter
5 min read
Product Management Training: Three Powerful Ways to Get Results
This article focuses on product management skill gaps, what product management can learn from the broader professional development community
Steve Johnson
2 min read
Product Management for Services
Is every service delivery a custom project? If so, perhaps that’s because many firms don’t use product management fundamentals.
Grant Hunter
4 min read
10 Growth Strategies for Your Product
"What wants does the consumer have that are not being adequately satisfied by the products or services offered him today? It is the...
Steve Johnson
3 min read
Your First Days as Head of Product Management
In your early days as head of product management leadership, you should focus on providing infrastructure for your product team.
Grant Hunter
4 min read
Product Management is Risk Management
I was re-reading Clayton Christensen’s The Innovator’s Solution the other day and a statistic he mentioned in Chapter 3 stuck with me:...
Steve Johnson
3 min read
Prioritization using IDEAS/E
Prioritization is a critical skill used for many of the items in your product playbook.
Grant Hunter
4 min read
Situational Growth Strategy for Your Product
In many conversations with senior product leaders, I have found an overwhelming number of them do not think their product managers are...
Steve Johnson
3 min read
Purple Squirrels and Your Product Team
Photo by Caleb Martin on Unsplash Many product management job postings are impossible to fill. The idea is to find someone with extensive...
Steve Johnson
3 min read
Research for Discovery and Validation
Qualitative research methods, such as interviews and observation, reveal what you don’t know. Quantitative research methods, such as...
Steve Johnson
3 min read
Create a Roadmap without Dates
"We allocate 100% of our resources to the roadmap. We plan to use the other 100% of our resources for special projects." — Johnson's...
Steve Johnson
4 min read
Metrics for Product Professionals
It’s difficult to determine relevant metrics for product managers because the product management role is so inconsistent.
Grant Hunter
6 min read
The Product Leadership Imperative
Shifting the Focus from"Doing Things Right" to "Doing the Right Things"
Grant Hunter
2 min read
The Practice of Product Management
The purpose of a business is to create a customer. The legendary Management theorist and consultant Peter Drucker believed that...
Steve Johnson
4 min read
Where Does Product Belong In Your Organization?
Only three things happen naturally in organizations: friction, confusion, and underperformance. Everything else requires leadership. —...
Steve Johnson
11 min read
When The Product Is You
If it’s not fun, don’t do it; it’s time to get another job.— Alan Webber, Fast Company Have you been out there lately? Hunting for that...
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