Grant Hunter10 minWhat is the Business Role of Product Management?Over the last few years, product teams have gotten better at building things right, but many find they’re now building the wrong things.
Grant Hunter5 minWhy Product ManagementToo many people look at product management through a development or design lens. Agile methods have redirected product managers to focus...
Grant Hunter4 minWhat is a Product?As a product manager and executive, one of the most frequent and frustrating conversations I had with sales was around the definition of...
Steve Johnson2 minTwo Key Roles: Product Manager, Product MarketerWhere product management guides idea to product, product marketing guides product to market—that is, getting those products into the...